HotelArc

HotelArc

HotelArc

Hotel Booking Application

Hotel Booking Application

Hotel Booking Application

Project

UX Case Study

Services

Visual Design

UI & UX Design

Industries

Travel

Date

April 2022

App Mockup

Overview

Overview

Overview

HotelArc is a hotel booking application where travelers can search and book hotel rooms online. We provide search options of hotels and resorts in the preferred city and nearby users.

HotelArc is a hotel booking application where travelers can search and book hotel rooms online. We provide search options of hotels and resorts in the preferred city and nearby users.

HotelArc is a hotel booking application where travelers can search and book hotel rooms online. We provide search options of hotels and resorts in the preferred city and nearby users.

Project Y

Challenge

Challenge

Challenge

Develop a digital product for the wellness of travel industry, that makes a user’s relationship with booking, ordering and travelling better. The app should help the user search and pushes them to commit to a healthier lifestyle.

Develop a digital product for the wellness of travel industry, that makes a user’s relationship with booking, ordering and travelling better. The app should help the user search and pushes them to commit to a healthier lifestyle.

Develop a digital product for the wellness of travel industry, that makes a user’s relationship with booking, ordering and travelling better. The app should help the user search and pushes them to commit to a healthier lifestyle.

Problem

Problem

Problem

Traveler who wants to try new experiences have trouble finding their perfect hotel and end up getting the least desired place.

Traveler who wants to try new experiences have trouble finding their perfect hotel and end up getting the least desired place.

Traveler who wants to try new experiences have trouble finding their perfect hotel and end up getting the least desired place.

Solution

Solution

Solution

Create an app and improve upon user experience to allow easier navigation for searching and booking a hotel room.


  • Give availability infomation

  • Give detailed pricing information


Now I’ll take you through how I completed the project using my Design Process

Create an app and improve upon user experience to allow easier navigation for searching and booking a hotel room.


  • Give availability infomation

  • Give detailed pricing information


Now I’ll take you through how I completed the project using my Design Process

Create an app and improve upon user experience to allow easier navigation for searching and booking a hotel room.


  • Give availability infomation

  • Give detailed pricing information


Now I’ll take you through how I completed the project using my Design Process

Design Process

Design Process

Qualitative Research

Design Process

Empathize

Empathize

Empathize

User Research

User Research

User Research

As to understand my users, I conducted user interviews and generated some pain points. This survey helped in determining issues users had with existing booking applications. I found that most app provides the same flow of hotel bookings with approximately same data and users unable to see the hotel combination on a glimpse/view in search listing.


I read reports about stress factors and how people were dealing with them, and conducted a competitor analysis to have a better idea of what the market looked like.


This showed gaps in the market, as well as crowded areas, but they were not often tailored to users, and none addressed clarity on booking — which was a need our users had.

As to understand my users, I conducted user interviews and generated some pain points. This survey helped in determining issues users had with existing booking applications. I found that most app provides the same flow of hotel bookings with approximately same data and users unable to see the hotel combination on a glimpse/view in search listing.


I read reports about stress factors and how people were dealing with them, and conducted a competitor analysis to have a better idea of what the market looked like.


This showed gaps in the market, as well as crowded areas, but they were not often tailored to users, and none addressed clarity on booking — which was a need our users had.

As to understand my users, I conducted user interviews and generated some pain points. This survey helped in determining issues users had with existing booking applications. I found that most app provides the same flow of hotel bookings with approximately same data and users unable to see the hotel combination on a glimpse/view in search listing.


I read reports about stress factors and how people were dealing with them, and conducted a competitor analysis to have a better idea of what the market looked like.


This showed gaps in the market, as well as crowded areas, but they were not often tailored to users, and none addressed clarity on booking — which was a need our users had.

User Research

Define

Define

Define

User Personas

User Personas

User Personas

I collected the relevant information from my users to create the user personas. I took into account the needs, the frustrations, the personality and the main activities.

I collected the relevant information from my users to create the user personas. I took into account the needs, the frustrations, the personality and the main activities.

I collected the relevant information from my users to create the user personas. I took into account the needs, the frustrations, the personality and the main activities.

User Personas

User Journey Map

User Journey Map

User Journey Map

Mapping the user journey revealed how helpful it would be to create a fast and effective way to book hotels.

Mapping the user journey revealed how helpful it would be to create a fast and effective way to book hotels.

Mapping the user journey revealed how helpful it would be to create a fast and effective way to book hotels.

User Journey Map

Ideate

Ideate

Ideate

User Flow

User Flow

User Flow

The user flow takes them from their entry point through a set of steps towards a successful outcome and final action, such as purchasing a course.

The user flow takes them from their entry point through a set of steps towards a successful outcome and final action, such as purchasing a course.

The user flow takes them from their entry point through a set of steps towards a successful outcome and final action, such as purchasing a course.

User Flow

Prototype

Prototype

Prototype

Low & High Fidelity Wireframes

Low & High Fidelity Wireframes

Low & High Fidelity Wireframes

Wireframes

Refining the Design

Refining the Design

Refining the Design

Refining the Design

User InterfaceDesign

User InterfaceDesign

User InterfaceDesign

UI Design

Design

Design

Design

Typography

Typography

Typography

Typography

Colors & Icons

Colors & Icons

Colors & Icons

Colors & Icons

Visual Design

Visual Design

Visual Design

Visual Design

Testing

Testing

Testing

I tested my concept and prototype throughout the project and got valuable feedback at each stage that allowed for incremental enhancements.

Each test helped me improve my concept and design, and ensure that it was answering user needs and goals.


I also conducted a desirability test with my high fidelity prototype, and the main attributes user chose were accessible, friendly, and easy to use, which described accurately what I was trying to achieve.

I tested my concept and prototype throughout the project and got valuable feedback at each stage that allowed for incremental enhancements.

Each test helped me improve my concept and design, and ensure that it was answering user needs and goals.


I also conducted a desirability test with my high fidelity prototype, and the main attributes user chose were accessible, friendly, and easy to use, which described accurately what I was trying to achieve.

I tested my concept and prototype throughout the project and got valuable feedback at each stage that allowed for incremental enhancements.

Each test helped me improve my concept and design, and ensure that it was answering user needs and goals.


I also conducted a desirability test with my high fidelity prototype, and the main attributes user chose were accessible, friendly, and easy to use, which described accurately what I was trying to achieve.

Outcomes & lessons

Outcomes & lessons

Outcomes & lessons

This was a great challenge to tackle, which allowed me to go through all the design steps of UX and UI.

As with my other projects, I learnt a lot through all the steps. Testing my prototypes was hugely impactful, and helped me to make it better with every iteration. I am open to any feedback and improvements.

This was a great challenge to tackle, which allowed me to go through all the design steps of UX and UI.

As with my other projects, I learnt a lot through all the steps. Testing my prototypes was hugely impactful, and helped me to make it better with every iteration. I am open to any feedback and improvements.

This was a great challenge to tackle, which allowed me to go through all the design steps of UX and UI.

As with my other projects, I learnt a lot through all the steps. Testing my prototypes was hugely impactful, and helped me to make it better with every iteration. I am open to any feedback and improvements.

Thank you for reading!

Thank you for reading!

Thank you for reading!